The new corporate identity features a simple, yet effective logo, which has been carefully designed to allow the Association to vigorously build the Master Builders brand. The stronger the brand, the more leverage the Association has in promoting and protecting its members’ interests.
One of the unique ways in which the Association can now promote members is through the Find-a-Builder module on the new website. This allows members and the public to select a member of the Master Builders Association, using a variety of simple and advanced search criteria.
The roll out of the new branding is coupled with the launch of a comprehensive awareness campaign, that is aimed at improving the image of the building and construction industry, by promoting excellence in construction.
Gary Amstutz
Commercial and Online Manager
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