Tuesday, August 18, 2009

Newsletters and Niche Markets

We recently sent out the 10th edition of our bi-monthly electronic newsletter and are pleased to report that its readership is rapidly growing. Because we use sophisticated list management software, successful deliveries are high, and we are able to monitor how many have been opened.

The earlier editions only went out to our 600 or so members. As a result of industry stakeholders and other interested parties having subscribed to it online, the database is now very close to having doubled.

The Newsletter itself features useful information on current Associations news, as well as articles of interest. Articles are written by subject matter specialists and cover a broad range of relevant topics including, Health and Safety, Contractual and Legal, Training, Financial Services, Industry information and Economic News.

Are you missing out !!!! Visit masterbuilders.co.za and find the SUBSCRIBE option down the left hand side column.

Our newsletter also presents an excellent Advertising opportunity to those who view the KwaZulu-Natal building industry, as their primary target market.

There are three Banner Advertising options available and as you would expect, it includes a link to your website. Pricing is as follows:

180 x 150 (Rectangle) - R497 per insertion
180 x 289 (Special Rectangle) - R750 per insertion
160 x 600 (Skyscraper) - R1997 per insertion

For further information, you are welcome to contact me on 031 266 7070.

Ernest Roper
Commercial and Online Dept.


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