Monday, March 12, 2012

Your Opinion Counts


As far as our online communication channels go, we have a newsfeed on masterbuilders.co.za where we publish industry related news articles, we also have a company blog which is what you are currently reading.

It is important to make a distinction between the two as web articles are to be taken more seriously, while blogging is globally recognised as informal commentary on what is essentially a social networking platform.

With this in mind, on the proviso that the author is willing to be accredited for it, we will happily use our blog as means to publish the opinions and views of our members, should they mail them to us. A great example of this is the info Steve of Airserv sent through last week and by the same token, should anybody disagree with Steve's observations, we will happily publish a counterview.

The reason why we do not convey anonymous opinions is that it’s too tempting to deliberately be controversial when one has anonymity to hide behind. The principle on which we work is that if a member feels strongly enough about a particular issue and is willing to stand by it, we will then go ahead and upload.

It is also important to keep in mind that when an author’s name is attached to a piece of writing, the supposition is that the views expressed are that of the author, not the publisher.

Ernest Roper
Regional Manager Durban

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